No. 8 (2025): Via Economica

Статті

• CONCEPTUAL BASES OF ENTERPRISE CASH FLOW MANAGEMENT

  Olha Varchenko, Oksana Drahan, Viktoria Zubchenko

  7-12

  • PDF
• DEVELOPMENT OF INTELLECTUAL CAPITAL OF THE ENTERPRISE IN THE CONTEXT OF THE CREATIVE ECONOMY

  Serhii Harbar

  13-17

  • PDF (Українська)
• INNOVATIVE TECHNOLOGIES IN TRANSPORT AND LOGISTICS: DIRECTIONS OF DIGITAL TRANSFORMATION

  Olha Hirna, Roman Ivanytskyi

  18-24

  • PDF (Українська)
• CREATIVE INDUSTRIES: ESSENCE AND CLASSIFICATIONS

  Oleksii Zavadenko

  25-28

  • PDF (Українська)
• TRANSFORMATIONS IN THE METHODOLOGY OF SOLVING STRATEGIC MANAGEMENT PROBLEMS IN FINANCIAL AND ECONOMIC SECURITY USING PROJECT MANAGEMENT

  Nataliia Zachosova, Dar’ya Bychkova

  29-35

  • PDF (Українська)
• CARBON BORDER ADJUSTMENT MECHANISM AS A FACTOR OF INCREASING ASYMMETRY IN EU–UKRAINE TRADE RELATIONS

  Yevhen Ivanov

  36-45

  • PDF (Українська)
• MARKETING AUTOMATION IN THE TRAVEL BUSINESS: TOOLS, ECONOMIC ASPECTS AND INTERNATIONAL EXPERIENCE

  Oksana Konarivska, Tetiana Paniuk

  46-51

  • PDF (Українська)
• BENCHMARKING IN STRATEGIC MARKETING MANAGEMENT OF AN ENTERPRISE: METHODOLOGY, APPROACHES, AND CHALLENGES

  Olha Korotun, Ludmila Veretin

  52-58

  • PDF (Українська)
• USE OF LINEAR ALGEBRA METHODS IN THE MARKETING ACTIVITIES OF A TOURIST ENTERPRISE

  Tetiana Kokhanevych

  59-63

  • PDF (Українська)
• ORGANIZATIONAL AND ECONOMIC ASPECTS OF THE DEVELOPMENT OF ECOLOGICAL FRANCHISING IN THE CONTEXT OF GLOBALIZATION OF THE WORLD ECONOMY

  Nataliia Kraus, Kateryna Kraus, Yuliia Radzikhovska

  64-70

  • PDF
• METHODOLOGY FOR MINIMIZING THE RISKS OF OPERATING ACTIVITIES OF FOOD INDUSTRY ENTERPRISES

  Olha Mykhailyk, Anton Khomenko

  71-77

  • PDF (Українська)
• APPROACHES TO MANAGING FINANCIAL FLOWS OF SMALL AND MEDIUM-SIZED BUSINESSES

  Yurii Montyka

  78-84

  • PDF (Українська)
• ASSESSMENT OF THE FINANCIAL POTENTIAL OF SMALL BUSINESS IN UKRAINE: THE CASE OF A CAR SERVICE CENTRE UNDER MARTIAL LAW

  Halyna Partyn, Viktoriia Kosyk

  85-92

  • PDF (Українська)
• STATE AND PROSPECTS OF MARKET DEVELOPMENT OF ORGANIC PRODUCTS IN THE LVIV REGION

  Sviatoslav Petrovskyi

  93-99

  • PDF (Українська)
• THE NECESSITY OF EUROPEAN INTEGRATION PROCESSES IN UKRAINE’S PUBLIC TRANSPORT AS A COMPONENT OF ITS REVIVAL

  Vladyslav Pryimak

  100-105

  • PDF (Українська)
• THE IMPACT OF GLOBALISATION ON THE FINANCIAL STRATEGY OF ENTERPRISES

  Mariia Pshenychna, Mariia Krupska

  106-111

  • PDF (Українська)
• PARTICIPATORY MANAGEMENT IN THE CONTEXT OF SOCIO-ECONOMIC POLICY OF DOMESTIC ORGANIZATIONS

  Olga Savchenko, Olena Polishchuk, Olena Syaska

  112-117

  • PDF (Українська)
• PERSONNEL REFORM OF THE STATE TAX SERVICE OF UKRAINE IN THE CONTEXT OF THE NATIONAL REVENUE STRATEGY: CHALLENGES, PROSPECTS, AND GLOBAL EXPERIENCE

  Inesa Shepel

  118-125

  • PDF (Українська)
• TEACHING FINANCIAL LAW IN THE CONTEXT OF DIGITAL TRANSFORMATION OF THE EDUCATIONAL PROCESS IN UKRAINE

  Tetiana Shterma, Yana Honcharuk, Andrij Urbanovich, Volodymyr Leschuk

  126-134

  • PDF (Українська)
• FORMATION AND IMPLEMENTATION OF STRATEGIC GOALS FOR THE DEVELOPMENT OF INVESTMENT AND INNOVATION PROCESSES IN CONDITIONS OF UNCERTAINTY

  Anna Rakytska

  135-141

  • PDF (Українська)